Six Sigma Marketing (Unabridged) Audiobook

Six-sigma-marketing-unabridged
By
Narrated By Joe Orlando

Retail Price: $21.36
Special Offer Price: $7.49

Length: 3 hours and 48 minutes

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About

Ade Asefeso MCIPS MBA presents Six Sigma Marketing audiobook in a downloadable format. This book was written by Ade Asefeso and narrated by Joe Orlando.

This version of Six Sigma Marketing audiobook is published in an unabridged format. That means that this is complete narration of the written book.

Compare to other audiobooks?

Category     This
Audiobook 
 Average
Author 
 Percent of
Average 
Rating 74 Points 74 Points 100%
Price $14.95 $18 83%
Minutes 228 355 64%

About the Author

Category    Ade Asefeso  Average
Author 
 Percent of
Average 
Rating 74 Points 74 Points 100%
Price $9.62 $18 53%
Minutes 153 355 43%

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Summary

This book focuses on the new frontier of applying the Six Sigma discipline to an integrated, enterprise-wide strategy to create measurable capabilities in sustaining top-line growth. This book can be listened to on two different levels. First, it introduces marketing managers and executives to Six Sigma (at a high level) and suggests a unique approach to applying its concepts to marketing. Second, for those familiar with Six Sigma, this book suggests a unique, flexible combination of tools and techniques tailored for marketing. Regardless of which audience you may find yourself in, we trust that this book contains new thinking and practical recommendations that will yield success. Six Sigma has been successfully applied to engineering and manufacturing. Adding more "science" to the "art" of marketing offers a number of benefits, including project selections aligned with attractive market opportunities, a faster and more accurate product commercialization process, and better cross-functional communication.

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